Dec. 31, 2025 6 AM PT
To the editor: Making extra motion pictures that enchantment to child boomers and Gen X, as an alternative of simply Gen Z and millennials, is one solution to entice extra moviegoers (“Even ‘Avatar: Fire and Ash’ can’t lift 2025 box office out of pandemic-crisis doldrums,” Dec. 29). Dramas that enchantment to older generations also needs to value a lot much less to provide than blockbusters like “Avatar: Hearth and Ash.”
Some extra strategies, this time for theaters: Cease displaying commercials for 25 minutes or longer earlier than the film begins. Repair any worn-out projection methods which have misplaced their brightness.
Discover methods to make theaters extra comfy, somewhat than having moviegoers sit for greater than two hours in temperatures which might be too chilly (in each the winter and summer season). Decrease the costs of popcorn. And eventually, accommodate the listening to impaired by making closed-caption units that constantly work for your complete film extra broadly accessible.
Joel Jacobs, Laguna Niguel
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To the editor: The article’s assertion that there aren’t sufficient female-focused movies (although we will at all times use extra!) and the remark to that impact by one of many analysts present that the blinders are actually on for some folks.
This 12 months gave us “Sentimental Worth,” “Left-Handed Lady,” “Hamnet” and “The Testomony of Ann Lee,” amongst others. All good movies that enchantment to girls. If a film needs to be based mostly on Barbie to be acknowledged by the business, the press and audiences as a “female-focused” driver to film theaters, that’s a part of the issue.
Lynn Balsamo, Santa Monica
